Participants will have the opportunity to create their own idea prioritization system based on the targeted business concept. During the session, participants will experiment with how to establish and calibrate evaluation criteria to select the best solutions

During the module, there will be a mock pitch where participants, using a given Idea Filter, will play an active role as investors analyzing, debating, establishing future strategies, and prioritizing short-term actions regarding the presented concept

Starting from a hypothetical scenario, participants act as consultants to apply "The Idea Thickening Method" with the aim of analyzing the best technologies to commercialize. This workshop provides participants with the opportunity to experiment with the studied methodology, allowing them to test their creativity, pragmatism, and ability to perform under time pressure