Validating Startup Ideas Through Empathy Mapping
What is an effective way to validate a startup idea before investing time and resources?
Tzufit Herling was a guest lecturer at the UBB Student i-Lab incubator, where she worked with students enrolled in the incubator to develop and refine their business and startup concepts.
During this hybrid workshop, the focus was on empathy mapping, a practical method that helps entrepreneurs deeply understand users or customers and create solutions that genuinely address their needs.
The students demonstrated remarkable insight into their target audience, quickly identifying pain points and opportunities they hadn’t previously considered.
Workshop on Startup Idea Validation at UBB Student i-Lab

